What is it?
This bitesize media training session, hosted by The Conversation, is for academics and researchers only, interested in engaging with the media and achieving coverage of their work.
The session will help you feel confident about promoting your research and expertise through external media to the public and key audiences.
The Conversation design their training sessions for those who are currently employed as a researcher or academic with a university or research institution. They also take articles from PhD candidates under supervision by an academic.
Academics and researchers interested in engaging with the media and achieving coverage of their work.
The session will explain how you can gain media exposure for your research and work via The Conversation, and how you can work alongside their editors to help you get started with writing for the public in a safe and supportive environment.
You will learn how to:
- find the news value of your academic knowledge
- frame research insights in a way that appeals to the public
- reach a broad, worldwide audience, to help generate impact from your work.
The Conversation is a news analysis and opinion website written by academics and funded by universities (including Royal Holloway), with the aim of bringing academic expertise to a broader public audience.
The outlet publishes short, punchy pieces that provide some insight into current affairs or new research, written with editorial support from a team of journalists.
You can read articles written by Royal Holloway colleagues here.
The session will be delivered online, via Zoom. Please register for theevent using the Eventbrite link below.
Wednesday 16 February 2022 at 14:00-16:00: register here
Wednesday 13 April 2022 at 14:00-16:00: register here
Categories: Staff training
Sub-category: Research and teaching
Event contact – Georgia Woolford, PR and Media Officer; Georgia.Woolford@royalholloway.ac.uk / 07393 463815