How to ace a PR or marketing CV and application


Thinking of applying for a marketing, PR or event management role? Maybe you’ve dusted off your old CV – the one you wrote a few years back for a part-time summer job – and you’re now wondering how to transform it into a professional level head turner?

Perhaps you’re concerned about an even tougher challenge – how to complete a job application in a way that shows you in the best light?

Here are our five top tips to address these challenges, taken from our CVs and Applications for Careers in Marketing and PR workshop:

Tip 1: Before you write a CV identify some jobs that you are interested in. Take a look at the specific skills they are looking for. What you write about on your CV should specifically address these skills.

Tip 2: Never stop gaining experience! The more you get the more you can put on your CV and write about in your application forms. Remember, your department and the societies you are involved with are all involved in marketing, PR and event management. Could you volunteer to help out?

Tip 3: Everyone says “I have excellent communication skills!” Instead, bring your claims to life by giving examples of times that you have successfully communicated (e.g. a presentation). This goes for all skills – not just communication!

Tip 4: Have you ever seen an internship or graduate level application form? If not, sign up to have a look at some, through some job adverts. It will throw some light on the kinds of questions you will be asked.

Tip 5: You don’t need to reach perfection, first time. Have a go at your first CV and/or application form, then, book appointment with the Careers & Employability Service and we will provide you with some feedback to help you improve it.